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The Izzi & Nils Show

Dec 11, 2018

#izzinilsshow @izzionfire @nilskattau

Izzi shares her knowledge about rich and featured snippets in search engines. Find out how to make use of structured data to improve your search appearance and increase your CTR as well as the trust visitors have in your...


Dec 5, 2018

#izzinilsshow @izzionfire @nilskattau

Nils shares his 3 biggest marketing fails – one in conversion optimization, one startup fail and one sales fail. Izzi talks about SEO penalties and how to avoid them. Also, we discuss failure in general and how to embrace it.

Links:
http://www.tomanthony.co.uk/blog/ 


Nov 27, 2018

#izzinilsshow @izzionfire @nilskattau

Special guest: @thedansaputra dansaputra.com

About this episode:

We discuss the pros and cons of working inside an in-house team vs. self-employed as well as some aspects about working for marketing agencies. 

The Izzi & Nils Show is a podcast for online marketing with a focus on...


Nov 20, 2018

#izzinilsshow @izzionfire @nilskattau

About this episode:

We discuss the pros and cons of speaking at conferences, what makes a good talk, about what speakers earn and where to begin if you want to become a speaker.

 

The Izzi & Nils Show is a podcast for online marketing with a focus on conversion optimization / CRO...


Nov 13, 2018

Comments/questions: #izzinilsshow

Follow Izzi: @izzionfire

Follow Nils: @nilskattau

 

About this episode:

SEO and CRO can collide or go hand-in-hand. We talk about how both disciplines co-exist and and what you can do to make them work together.

Links:

Best practices for website testing according to Google